Google Ads
Google Ads management for Saudi businesses
We reach the customer who is searching for your product right now — not someone we interrupt mid-scroll.
Spending on Google every month and seeing plenty of clicks but few orders? Usually the budget isn't the problem — you're paying for words typed by browsers, not buyers. Google Ads management here starts there: we research the terms Saudi customers type when they're ready to buy, structure campaigns around purchase intent and cut the rest loose, then tie every conversion back to its source so you know exactly which keyword sold and which one is burning budget. You can open the account any time and read it yourself — no waiting for a month-end report.
Who it's for
E-commerce stores chasing direct sales
You have a catalogue on Salla, Zid or Shopify and want Shopping and Performance Max campaigns that work at product level, not a generic ad pointing at your homepage.
Service businesses that need qualified enquiries
Clinics, contractors, law firms, maintenance, real estate — any business where the customer actively searches for a solution. Google is the strongest channel in the market for this.
Existing accounts that stopped growing
You've been spending for a while and you can't see where the money goes. We run a full audit and hand you a list of the waste before we change a thing.
Brands ready to scale on YouTube
You've hit the ceiling on Search and need new demand. YouTube ads built on your own first-party audiences open a wider market at a sane cost.
What's included
Setup & audit
- Full audit of your existing account with a written waste-and-opportunity report
- Keyword research in Arabic and English, tuned to how the Saudi market actually searches
- Campaign architecture built around intent (brand, competitor, generic, remarketing)
- A seed negative-keyword list, pruned weekly
- Google Merchant Center connection and product-feed error clean-up
Campaign types we run
- Search — the highest purchase-intent channel there is
- Shopping and Performance Max for stores, segmented by product margin
- YouTube ads (In-stream and Shorts) to build demand
- Demand Gen across Discover and Gmail
- Dynamic remarketing that chases the abandoned cart
Creative & landing pages
- Persuasive Arabic responsive search ad copy, tested continuously
- Every extension: sitelinks, callouts, price, call and location
- Specific landing-page and conversion-rate recommendations
Measurement & reporting
- Enhanced Conversions setup and GA4 integration
- Value attribution per campaign and keyword, so ROAS is the real number
- A live Looker Studio dashboard, open to you 24/7
- A monthly call to walk the numbers and agree next month's plan
How we work
Analyse
We open your existing account, review 90 days of data and pinpoint where spend leaks. No account yet? We analyse competitors and Saudi search volume instead.
Strategise
We build a campaign plan mapped to funnel stages, with a realistic cost-per-conversion forecast and a proposed budget per campaign.
Launch
Tracking goes in first, then we launch in waves and watch the first 72 hours closely before we open the full budget.
Optimise
Weekly: prune search terms, test copy, adjust bidding, scale what works. Monthly: a full strategy review.
A result from the field
Home furniture store — Riyadh
- The challenge
- SAR 45,000 a month flowing into a single Performance Max campaign, with no product segmentation and no negative keywords. ROAS swung between 1.2× and 2×.
- What we did
- We split the catalogue into three margin tiers, broke brand search into its own campaign, wired up Enhanced Conversions and added 400 negatives after a search-term analysis.
- The result
- On roughly the same budget, ROAS reached 4.1× within 90 days and cost per order fell 38%.
- 4.1×ROAS
- −38%Cost per order
- 90 daysTimeframe
Names and figures on this page are illustrative samples pending sign-off on real client data.
What does it cost?
Google Ads management starts at SAR 3,500/month in management fees (media budget is separate and paid directly to Google). Accounts above SAR 100,000 monthly spend move to a fixed fee plus a percentage of spend.
A fixed monthly management fee scaled to account size, plus a percentage of spend on larger accounts. No locked-in annual contracts.
View packagesGo deeper on this
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Frequently asked questions
Start with a free Google Ads audit
We open your account, review 90 days and send you a written waste-and-opportunity report — no strings attached.